Pro staff = "Promotional" staff not "professional" staff. A blog on being the best.
Hey, I’m a really good fisherman and if you send me some free stuff, I’ll use it and post on Facebook about it. Want to know how many of these we get a month? Hundreds of them and you know what happens to them? Nope, we don’t throw them away, we generally respond with some information on how the can better approach other companies in the future. If no one helps people they will always take the same approach and get the same answer, which is generally a big fat NO.
At 5X3, I like to think that we have the best field staff and pro staff in the industry. The reason that we say that is because we hand pick everyone and we stay on top of what they are doing or not doing. They are the face of 5X3 and with most companies when they do good, a lot of times it gets overlooked but if they do bad the whole world notices. That’s why at 5X3 we take our staff positions very serious and have a smaller staff than most companies.
But here are a few things that you need to consider before you approach any company looking to join their staff. These are not in any real order of importance but they are all very important.
- Pro staff means “promotional” staff not “professional” staff.
- Be aware that when you get on staff with a business that it’s a working relationship. It’s not about what free or discounted stuff you can get, it’s about how you can help grow a business and how they can help you with product or discounts.
- Know the product. Have and use the product you are asking to be a part of. All companies want you to have a good knowledge of what they do and what the sell.
- Don’t email everyone a form letter or simply change the name of the company in the letter. Those are easily spotted and are generally never read. Take the time to make it personal.
- It’s not about how much you win or fish to most companies. It’s more about personality, ability to sell and having a good solid business plan to show how you plan to help grow the business you are approaching.
- Be well spoken and if you aren’t the best at writing then have someone proofread your letter. We all make grammatical errors but a page full of them makes it hard for the reader.
- Be social media savvy. Don’t just have an account on Facebook and Instagram, use them and use them a lot. With that being said, don’t over post about sponsors; balance it between fishing, family, fun and sponsors.
- Interact with the companies social media that you are attempting to get on board with. Like their post, share their post.
- Once on board, check in weekly to see if there is anything that you can do or ideas that they might have to make you a better pro staff if you’re new to it.
- Stay active. Don’t get on board and be hot for a week then go silent.
- Don’t sponsor hop. Companies watch people and they see who hops around. Why take a chance on someone who might just up and leave next week.
- It’s a business deal. If the company isn’t holding up their end of the deal then you need to talk with them. Never badmouth a company unless you have spoken to them about the issue.
- Never publicly speak negatively about other companies or anglers. Look’s horrible to businesses.
- Be mindful about what you say and do on your own personal social media. The very first thing that we do is examine a persons social media before we bring them on.
- Work hard. Sounds simple but so many people think that it’s a free ride and it’s not. When given product or a discount you have to remember it affects that company’s bottom line. Regardless of the size of the business they are taking a chance on you and reducing their overall profit because they believe in you.
The fishing industry is a huge family and we feel like if you’re going to do business with us then we owe it to you and the fishing industry to try and make it all work a little more smoothly.
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